I've heard of some strange marketing schemes in my day, but the sence of smell is one that is not "touched" upon too often!...Until NOW that is......
It would seem that Bob has a plumbing problem on his estate in Malibu that has the neighbors screaming!...Way to go Bob!!
Looks like that idiot wind has them all tangled up in poo!
...just in time for the release of the new album...Nice!